Christmas and New Year’s Eve are the biggest holidays for wine sales in the U.S.

Christmas and New Year’s Eve are the biggest holidays for wine sales in the U.S., accounting for 69% more dollar sales than the average two-week period in 2016, ringing up more than $1 billion in sales in the two-week period alone.

U.S. WINE SALES BETWEEN CHRISTMAS AND NEW YEAR’S EVE GENERATE MORE THAN $1 BILLION IN SALES

When looking at specific wine categories, sparkling wine sees an explosion of sales between Christmas and New Year’s, with sales surging 272% during the two-week period. But it’s not just bubbly wine that benefits from consumer preferences: table wine sales jumped 47% during the two weeks between Christmas and New Year’s Eve last year, with red table wine outpacing white table wine.

While wine of all varieties may be the drink of choice for many, spirits also benefit from the holiday season, as sales reach nearly $964 million in a mere two weeks. Christmas and New Year’s Eve are also the most popular holidays for spirits, which experienced a 79% spike in dollar sales in 2016 compared with the average two-week period. But not all spirits sell equally: brown spirits in particular (e.g., cognac and whiskey) see a dramatic sales lift during the holiday season. Cognac sales rise 104% from Christmas to New Year’s and increase 36% leading up to and including the Thanksgiving holiday than the average two-week period. Whiskey sales get stronger, too, with a 27% increase during Thanksgiving and a 98% increase in sales between Christmas and New Year’s compared with an average two weeks in 2016.

While Christmas, New Year’s Eve and Thanksgiving top the list of most important holidays for wine and spirits, beer, flavored malt beverages (FMBs) and cider sales see greater upticks during holidays in the warmer months. In fact, when it comes to Christmas and New Year’s Eve, beer/FMB/ciders rank only fourth on the list of top-selling holidays, with sales lifts of just 8% over the average two-week period. That slight increase, however, still amounts to more than $1.5 billion in sales, which is more than total wine or spirit sales. Despite beer not being a Christmas favorite, cider beverages see a substantial spike during the holidays with 19% more dollars being sold than the average two weeks in 2016 during Christmas and New Years. Also bucking the trend is craft beers with their diversified flavors and styles trumping other beer segments with seasonal sales around the holidays.

When it comes to U.S. holidays, food and adult libations will always be important. But different libations line up with different holidays. That’s why it’s critical that retailers keep the right assortment of products on the shelf for customers year-round to ensure they can choose the best product for the right occasion.

 

Liz Palmer

www.liz-palmer.com

Source: Nielsen

Liz Palmer is Guest Speaker at Charles Steven Trenholme’s Importing Wine, Beer, Spirit For Pleasure & Profit Seminar

[c attid=”5873″ aption id=”attachment_5873″ align=”alignleft” width=”2896″] Liz Palmer Wine Seminar Toronto [/caption]

Liz Palmer attends Charles Steven Trenholme’s Importing Wine, Beer, Spirit for Pleasure & Profit Seminar on Saturday June 3th, 2017 (Toronto, Ontario as a guest speaker. Liz discusses her journey from wine journalist to award winning Author. She goes on to speak about her upcoming champagne workshops which are commencing this fall at The Fine Wine Reserve, and her wine Tourism company “Global Wine Holidays” with the first trips starting 2018 in to the Champagne Region, Cognac and Bordeaux.

About Liz Palmer
Liz Palmer is a well-respected wine journalist since 2004 and has an international reputation as a critic and judge. Liz has had the pleasure of interviewing and tasting with some of the industry’s leading winemakers, professors and personalities.

Liz Palmer’s articles have appeared in national and international magazines. She is one of four founding international hosts for #ChampagneDay 2011-2017; she has served as a judge for the 2013-2017 Global Traveler’s Wines on the Wing airline wine competition (New York); 2014-2017 Michelangelo International Wine Awards (South Africa) 2014-2017; and for The Stevie Awards for Women in Business (New York) (2014-2017).

Her Memberships include: Wine Writers’ Circle of Canada, Circle of Wine Writers (UK) – Circle Committee, International Federation of Wine and Spirits Journalists and Writers (FIJEV); Wine Century Club (NYC), and The Fine Wine Reserve.

2017 Awards:
Liz Palmer’s first book, “The Ultimate Guide To Champagne” has received the National Award for the best French Wine Book at the Gourmand World Awards 2017 and has been accepted for the 2017 Taste Canada Awards [Culinary Narratives Category] with winners being announced October 2017. On April 7th, 2017 she was awarded the title of “Dame Chevalier” of the Ordre de Coteaux de Champagne at an official ceremony in Paris.

About Steven Trenholme’s Importing Wine, Beer, Spirit For Pleasure & Profit Seminar 

MORNING SESSION
Where to find new and interesting wines, spirits and beers
How to start your own successful import agency
Determining the best strategy for new product development
How to negotiate with suppliers
Marketing channels – which are the best for you and your suppliers
Opportunities as a Consignment and/or Private Stock Agent
Employment opportunities in the beverage alcohol industry
A light lunch will be served.

AFTERNOON SESSION
How products are priced
Agent commissions and promotional allowances
Ordering samples
Dealing effectively with the LCBO
Selecting the right products for today’s market
How the LCBO selects products and how to increase your chance of success
Vintages – a lucrative market
Determining the best strategy for a new product launch
Working with LCBO wine consultants – how to find an sales support at store level
Working with the media
Other provincial markets: Privatization, Options & Opportunities

Which Airline has the Best Wine? The Results.

Global Traveler, the only AAM-audited magazine for business and luxury travelers, has released their results of its 12th annual Wines on the Wing Airline Wine Competition.

The competition, held May 10, took place at INNSIDE New York Nomad. I was one of the judges who participated in the blind tasting of airlines’ white, red and sparkling wines. Before the tasting, I cleared my mind of bad experiences of on-board wines tasted at 30,000 – 40,000. The other judges hailed from the industry, including sommeliers, wine shop owners and winemakers.

The Process:

Airlines are required to submit five different wines — two red wines, two white wines and one sparkling wine/Champagne — to be eligible for the Best Overall International Business Class Wines on the Wing award or the Best Overall International First Class Wines on the Wing. This year, the overall winner in both categories was Singapore Airlines.

The Results:

In the white wine category, Best International Business Class White Wine was Paulo Laureano Reserva 2014, Alentejo, Portugal, submitted by TAP Portugal. For first class, the winner was Emirates with François Villard Condrieu de Poncins 2014.

The best business-class Champagne was Singapore Airlines’ Charles Heidsieck Brut Réserve NV. The best first-class Champagne was a tie between British Airways’ Laurent-Perrier Grand Siècle Grande Cuvée, NV; and Singapore Airlines’ Dom Pérignon 2006.

When it came to red wine, American Airlines reigned supreme in the business-class and first-class category with Monte Zovo Amarone della Valpolicella 2012, Italy, and Domaine de la Présidente, Cairanna 2013, Côtes du Rhône, France, respectively.

For the eighth consecutive year, Global Traveler awarded the Best North American Wines on the Wing. North American airlines submitted first-class and business-class wine samples, depending on their domestic flight offerings.

American Airlines swept the North American category, taking Best North American Wines on the Wing, and the awards for white, red and sparkling wines.

For the sixth year, Global Traveler awarded the Best Alliance Wines on the Wing. The participating airlines were divided by their airline alliance. The overall points for each airline were tallied and averaged to determine the alliance with the highest total. Congratulations to Star Alliance.

Competition director Eunice Fried spent months preparing for the blind tasting. Fried, an accomplished wine journalist and respected wine expert, resides in New York City.

Global Traveler is the only U.S.-based publication to conduct such a survey in the United States.

The top airlines in each category are:

BEST INTERNATIONAL BUSINESS CLASS WINES ON THE WING

  1. Singapore Airlines
  2. Delta Air Lines
  3. All Nippon Airways
  4. Brussels Airlines
  5. Emirates

 

BEST INTERNATIONAL FIRST CLASS WINES ON THE WING

  1. Singapore Airlines
  2. All Nippon Airways
  3. American Airlines
  4. British Airways
  5. Emirates

 

BEST CHAMPAGNE INTERNATIONAL BUSINESS CLASS

  1. Singapore Airlines
  2. Delta Air Lines
  3. Emirates
  4. Aer Lingus
  5. All Nippon Airways

 

BEST CHAMPAGNE INTERNATIONAL FIRST CLASS

  1. British Airways/Singapore Airlines (TIE)
  2. All Nippon Airways
  3. Emirates
  4. American Airlines

 

BEST WHITE WINE INTERNATIONAL BUSINESS CLASS

  1. TAP Portugal
  2. Fiji Airways
  3. All Nippon Airways
  4. Delta Air Lines
  5. Singapore Airlines

 

BEST WHITE WINE INTERNATIONAL FIRST CLASS

  1. Emirates
  2. American Airlines
  3. All Nippon Airways
  4. British Airways
  5. Singapore Airlines

 

BEST RED WINE INTERNATIONAL BUSINESS CLASS

  1. American Airlines
  2. TAP Portugal
  3. Brussels Airlines
  4. Air Canada
  5. Singapore Airlines

 

BEST RED WINE INTERNATIONAL FIRST CLASS

  1. American Airlines
  2. All Nippon Airways
  3. Emirates
  4. British Airways
  5. Singapore Airlines

 

 

NOVAK DJOKOVIC BUYS LAND IN SERBIA TO START VINEYARD

 

Unknown-3Local sources have claimed that international tennis star Novak Djokovic purchased some land months ago that was negotiated by his uncle, Goran Djokovic.

Djokovic’s land is located near the village of Šumadija in the heart of Servia’s prime wine region, Šumadija, and according to Vladimir Stojić, director of Media Sector, who represent the Šumadija Winemakers Association, the land will require a period of regeneration as it was listed as a vineyard over 50 years ago, but is currently an abandoned woodland.

“It is now being prepared for the grapevines, with planting taking place likely next spring,”Stojić said. “It is not sure when the winery will be built, but it could be in 2017 or 2018.”

Though no official price tag has been disclosed, it is said that just one hectare of land in the Oplenac region can run anywhere between €4,500 and €8,000 (£3,700 to £6,600).

 

Source:  Drinks Business

My Interview with: Olga Bussinello, Director, Consorzio Valpolicella – Italy [Women in Wine Business]

March 8th is International Women’s Day and is a day to celebrate women’s achievements, past and present. March is also women’s history month, a time to note women in history, but also women making history.

Here is my interview with one such woman, Ms Olga Bussinello, the Managing Director of the Consortium of Valpolicella wine region.

The Consortium of Valpolicella was founded in 1924 and includes the growers, producers and bottlers and regulates every aspect of cultivation and winemaking, up to promotion. This great red wine from Verona has shown a positive trend at the guidance of Ms. Bussinello. At year end 2015 it reached a turnover of 310 million euros (a 6% increase over the previous year); and where six out of ten bottles are exported.

Q   How has your life experience made you the leader you are today?

A   I have had very diverse yet complementary life and work experiences. After graduating in law I worked in both public bodies and in private companies, changing workplaces and cities up until six years ago when I began my adventure as Director of the Consorzio per la Tutela dei Vini Valpolicella. The flexibility and courage to understand when my career path had to change direction are what have made me grow.

Q   How has your previous employment experience aided your position at Consorzio Valpolicella?

A   Mainly the period I spent working in the world of agricultural associations in Rome where I got to comprehend the complexity of the relations among the various players in a production chain. Even if there are common goals, drawing together the farming world and the industrial sector is extremely difficult.

Q   What have the highlights and challenges been during your tenure at Consorzio Valpolicella?

A   While the wines have become famous by now, instead, Valpolicella—as in the production area—is not very well known as a rural landscape. Having people get to know its genuine beauty and the history of its places is a very important challenge. Naturally, even for that which concerns the wines you have to work to keep the demand and the appeal of Amarone and the other products of the Valpolicella high.

Q   How do you maintain a work/life balance?

A   You have to reserve the same amount of attention and sensibility to work and family to establish your daily priorities. Work, just like family, is a creature and in a certain sense we have to take care of it. I do owe a lot to my husband who has always supported me and taken my place with my daughters so that I could be relaxed as I dealt with more difficult engagements.

Q   What do you think are the biggest issues for women in the wine industry?

A   The same as in the other industries: the difficulty of covering roles that historically belong to men, the stress of having to demonstrate that you’re always perfect, the inability to form a team with other women. This is the generation which, first and foremost, has to fight stereotypes and ancestral insecurities to prepare the way for the generations to come.

Q   Which other female leaders do you admire and why?

A   Many, citing just a few would be doing a disservice to the others. I like women who focus in well on their role and therefore manage to work in a team. The individualism that has to do with being used to facing many things alone can become a limitation in one’s personal and career growth path.

Q   What do you want Consorzio Valpolicella to accomplish over the next year?

A   I would like to fine-tune a format of wine and territory presentation that I am already working on, which brings out the differences between the terroirs and company styles.

Q   What do you love most about your position as Director for Consorzio Valpolicella?

A   The relationship with the member companies, going to the vineyards and the wineries, understanding the history of each and building new projects with them.

Q   What is your advice for other women entrepreneurs?

A   Don’t ever lose your enthusiasm for your work and think of each difficulty as a challenge that will help you grow

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