Selfridges Installs World’s First In-Store Champagne Vending Machine


suffLondon’s luxury department store Selfridges recently unveiled the world’s first champagne vending machine, offering its patrons mini bottles of Moet & Chandon for £17.99.

The Moet & Chandon champagne vending machine holds 350 chilled mini bottles, which are described as “Art Deco-inspired crystal minis.”

The vending machine fits the motif of Selfridge’s efforts to create a one-stop destination for luxury gifting, transforming the entire fourth floor of its flagship store on Oxford Street into a Christmas emporium.