Champagne enjoys third highest sales year in 2011


Champagne growers posted a slight lift in sales last year, according to trade body Syndicat Général des Vignerons de la Champagne (SGVC)

SGVC said that global turnover last year came in at EUR4.4bn (US$5.54bn), an increase of 7.3% on 2010. The performance represents Champagne’s third highest turnover recorded, after 2007 and 1999.

In volume terms, the region shipped almost 323m bottles in 2011, a year-on-year increase of 1.1%. The average gross price per bottle rose 6% on 2010 to EUR13.65.

UK remained the leading export destination for Champagne last year, taking 34.5m bottles, down 2.7% on 2010. In second place was US, with 19.4m bottles, up 14.4%.

SGVC covers co-operatives, Champagne houses and independent producers.

Source:  Just Drinks