The Institute of Masters of Wine announces Seven new Masters of Wine

The Institute of Masters of Wine has announced seven new Masters of Wine, from five countries. The total number of MWs in the world is now 396 in 30 countries. 

The new members of the IMW are Vanessa Conlin MW (US), Elizabeth Kelly (UK), Pasi Ketolainen (Finland), Lin Liu (France), Curtis Mann (US), Beth Pearce (UK) and Ross Wise(Canada).

The new MWs have passed the MW exam, recognized worldwide for its rigor.

The MW exam consists of three stages; theory exams, tasting exams and a final research paper (RP). The institute says the  RP is an in-depth study on a wine-related topic from any area of the sciences, arts, humanities or social sciences.

In addition to passing the exam, and before new members have the right to use the title Master of Wine or ‘MW’, they are required to sign the IMW’s code of conduct. By signing the code of conduct, MWs agree to act with honesty, integrity and use every opportunity to share their understanding of wine with others.

The first MW crop of 2020 shows the continued internationalization of the IMW. The top six countries where MWs are based around the world are Australia, France, Germany, New Zealand, the UK and the US.

The new MWs:

Vanessa Conlin MW (US)

Vanessa lives in Napa Valley and is the head of wine for Wine Access, a national direct-to-consumer e-commerce wine retailer in the US. Conlin was previously the director of sales and marketing for several of Napa’s wineries, including Arietta Wines and Dana Estates. Before moving to Napa Valley, she was the wine director for two wine shops and a wine bar in New York City. While studying for the Wine and Spirits Education Trust (WSET) Diploma she received the Niki Singer Memorial Scholarship from the International Wine Center. Vanessa worked as a professional opera singer, performing internationally and on Broadway, before falling in love with wine. She holds a master’s degree in music.

Research paper: Land and winery ownership in Napa Valley from 1998-2018: historical, legal, and economic factors affecting vineyards and wineries and the resulting current opportunities and limitations for ownership.

Elizabeth Kelly MW (UK)

After completing a degree in mathematical physics, Kelly decided to follow a different path and joined the wine industry 16 years ago. She worked at Oddbins and the WSET before joining the wine team at Marks and Spencer in 2013. Kelly is involved in buying English wines and product development.

Research paper: A sustainability scheme for the UK wine production industry.

Pasi Ketolainen MW (Finland)

Ketolainen holds a BSc in hospitality management and an MBA, for which he received an academic achievement award in recognition of outstanding academic performance. After a career as a sommelier and completing his WSET Diploma in 2003, he worked in sales and product management positions at various wine importers in Finland. Ketolainen has partner and board member experience and has consulted in an advisory role on strategy, customer relationship management and start-up company development. He has also represented Finland in blind tasting competitions. As well as speaking four languages, lecturing on wine, and conducting educational tastings, Ketolainen judges at wine competitions and in 2019 started as the commercial director at Viinitie Oy.

Research paper: Wine distributors’ views regarding the current and future status of the restaurant supply chain in Finland.

Lin Liu MW (France)

A Chinese national originally from Hangzhou, Liu started her wine studies in 2011. Now based in Cahors, France at Château de Chambert, Liu has devoted herself to many aspects of the wine world: trading, winemaking, tasting, judging, writing and wine education. She holds a BA (Zhejiang University), an MBA, where she won a full fee scholarship award (Aberdeen Business School) and received the top graduate award when completing her WSET Diploma (Austrian Wine Academy). Before wine, she held senior positions in the investment consultancy sector (foreign direct investment to China) and the whisky industry. Outside of wine, Liu enjoys painting, cooking, mushroom hunting, making pottery, gardening or sailing.

Research Paper: Cahors AOC hierarchization project, a case study from 1991 to 2019.

Curtis Mann MW (US)

Mann is a 19-year veteran of the US wine industry. He started his career in hospitality at ZD Wines in the Napa Valley. After graduating with an MBA (University of California, Davis), he worked as a brand manager for Trinchero Family Estates and then at Information Resources Inc. as director of wine and spirits insights. Since 2013, Mann has worked for Raley’s, a 125-store specialty supermarket chain in California and Nevada. As director of alcohol and beverage, he has re-shaped the chain’s wine offerings with the help of in-store wine stewards and educational tastings, leading to a growth in sales over the last six years. The wine press has noticed his efforts with awards such as the 2016 Wine Enthusiast Wine Star Award for US retailer of the year and the 2018 Market Watch Leader Award.

Research paper: California consumer understanding and preference for US Chardonnay styles

Beth Pearce MW (UK)

Pearce is based in London and works as a buyer for Majestic Wine. After university, she visited vineyards in New Zealand, which ultimately led to her joining Majestic’s management training scheme in 2010. Pearce embarked on her MW study program journey in 2016 after completing the WSET Diploma, where she received the Derouet Jameson scholarship.

Research paper: How effective is it to use the reduced carbon footprint of bulk shipping and UK bottling as a marketing message?

Ross Wise MW (Canada)

New Zealand native Wise is a winemaker and viticulturist based in British Columbia’s Okanagan Valley, Canada. Following a brief stint as a chef, Wise kicked off his wine career in 2002 by studying viticulture and wine science. After graduating top of his class (Eastern Institute of Technology, Hawkes Bay), he went on to work with several wineries and vineyards in the Hawke’s Bay, Marlborough and Central Otago regions. Wise moved to Canada in 2009 and established Wise Consulting, providing viticulture and winemaking advice to several wineries across Ontario. In 2015 he completed the WSET Diploma and shortly after was accepted to the MW study program, where he passed all theory and tasting exams on the first attempt. Wise moved west to the Okanagan Valley in 2016, where he is the winemaker for Black Hills Estate Winery and a senior winemaker for the Andrew Peller Limited family of wineries. Since arriving in the Okanagan Valley, he has expanded his organic and biodynamic viticulture knowledge, studied the potential implications of climate change in the valley, and developed a reputation as a prolific sourdough bread baker.

Research paper: How will climate change be influencing viticulture in British Columbia’s Okanagan Valley by the 2050s?

A recent study identifies seventeen key compounds in wine aromas

Ebutanoate and octalactone sound unfamiliar to most people who drink and study wine. However, these are some substances that give wine its aromas. Recent research published by the University of Cordoba and the Gheorghe Asachi Technical University in Romania identified 17 key compounds in the aroma of red wine, made from a red grape variety harvested in the wine region in northeast Romania.

In the study, over 80 volatile compounds were analyzed. These compounds are chemical substances that greatly influence the sensory characteristics of wine and are also responsible for producing certain scents. According to these results, out of all the analyzed elements, 17 make up 95% of the total detected aroma, meaning they play a crucial role in wine aromas.

As explained by one of the researchers in charge of the study at UCO, researcher Rafael Peinado, in order to arrive at this conclusion, gas mass chromatography techniques were applied. This method allows for separating and identifying volatile components present in complex mixtures.

These 17 key compounds are related to fruity, woody, toasted and citric aromas, among others. During the study, a kind of fingerprint was found of the different kinds of wine that were analyzed by means of grouping these volatiles in aroma families.

Though most of the wine produced worldwide is aged in wood barrels, this aging process has some disadvantages compared to other alternative methods. Barrel aging means storing wine for long periods of time, anywhere from six months to several years. In addition, maintenance, handling the barrels and extracting wine are all labor-intensive activities, which impact the final price of the wine.

In order to deal with this issue, some countries have been using alternative aging methods instead of barrels for some time now. One involves putting pieces of wood, usually oak, in a tank with wine. These pieces of wood vary in size: chips, cubes or staves, which are small boards of wood. This process aims to reduce the length of aging time and the amount of labor required in addition to providing traditional aging aromas, thus making it possible to put wine on the market in a shorter period of time.

In particular, the research, done in collaboration with the VITENOL group at the University of Cordoba, focuses on these kinds of wines. As pointed out by another head researcher on the study, Nieves López de Lerma, the project was able to establish a relation between this kind of wine’s aroma and factors such as aging time, kinds of pieces and the degree to which the wood was toasted.

According to the study’s conclusions, the wines that have the highest concentration of aromatic compounds were aged with oak staves, contributing to a higher concentration, a longer aging duration and a higher degree of wood toasting.

Though it would be a mistake to extrapolate a priori all these conclusions for any kind of wine—as the study was performed using a specific grape variety and the wine was made with alternative methods other than the classic barrel ones—according to Peinado, the research could help guide a wine’s organoleptic profile by making certain aroma combinations stronger. The results, therefore, could be used to obtain more affordable wines with a particular aromatic profile based on the tastes of those who drink them.

Source: https://phys.org/

Wine in a Can.  I’m a Fan!

What’s wrong with selling wine in a can?  It was not too long ago when traditionalists thought screw caps on wine bottles were a total outrage to an industry cloaked in tradition. And look at us now; twisting that screw cap with glee and patting ourselves on the back that the screw cap invention protected the cork trees.

Wine in a can is no gimmick. It began in about 2004 with Francis Ford Coppola Winery producing “Sofia”, a blanc de blanc sparkling wine in a can.  It has been growing steadily since then and canned wine was a $50 million business in the US last year. It seems to be falling somewhere between the box wine of student days and elegant, gifting wine in bottles.  We accepted beer in a can, followed by other premium beverages in a can like cocktails, sake, and craft beer, what’s stopping us from embracing the wine in a can trend?

So why is this new format drawing so many consumers?  Firstly, it is mainly the millennial generation that is attracted to wine in a can.  This grouping of people is usually drawn to products of convenience, accessibility, approachability, especially when purchasing wine.

Canned wine ticks all those boxes and so many more:

  • Ease of use: simple to take anywhere, takes up little space, is practically a single-serve unit, no mess
  • Environmentally friendly: the product has a lower carbon footprint because of transporting its reduced weight as well as space efficiency. Aluminum cans are also far easier to recycle than glass
  • Faster chilling: making this product practically instant
  • Adaptability: canned wine can be used in places where glass is normally banned like in parks and swimming pools
  • Price: due to reduced costs of packaging and transport

It is now a question of premiumization.  Consumers, especially the millennials do not want lower quality products, in any format.  The challenge is to prove that canned wine can exceed the consumer’s expectations and deliver a quality wine, regardless of its format.  One way is to encourage the consumer to drink the wine out of a glass and not from the tin.  There is still the old myth: “won’t it taste like metal?”.

Age ability is the other difference.  Wine in a can is meant for immediate consumption.  There are currently no trials or stats to see what the aging process in a can might be, so for now, the wine in your cellar will remain in a bottle, but the wine in your picnic hamper may well be in a can.

Stel + Mar sent us some samples of their wine in a can. The Stel + Mar strap line is “premium wine in a can” and I was not disappointed.

The Premium White is a 250ml Californian Chardonnay at 14.5% alcohol.  It is quite delightful.  I tasted it, enjoyed it thoroughly and poured the rest of the can into my glass to enjoy as I wrote this piece.

Tasting Notes: Aromas of fresh nectarine, lemongrass and a refreshing honeysuckle note make it a very appealing everyday tipple.

The Premium Red is a Californian Zinfandel and has classic varietal typicity.

Tasting Notes: Blackberries and rose petals with dark cherries and cinnamon.  It’s heavy enough to satisfy but light enough to glug.

I am a fan of wine in a can.  It’s a growing business and is to be ignored at your peril.

Stel + Mar Website:  https://stelandmar.com/

Jenny Ratcliffe-Wright Cape Wine Master

French Super Chef Alain Ducasse Reduces Wine Prices to Discourage “Dry January”

Internationally famed French Chef Alain Ducasse declares war on the “Dry January” trend.  At the beginning of January, Chef Ducasse was “horrified” to see New York diners drinking iced tea at lunch and not wine. Shortly thereafter he launched an initiative to entice patrons of his restaurants to drink wine during the first month of the year, not less.

“I’ve noted that trend, but I don’t want to see or hear of it, I am opposed to it,” states Chef Ducasse and he further adds that he wants to “rid consumers of their inhibitions” with regards to drinking wine.

In November, the French government abandoned a campaign urging people to give up alcohol in January after the wine industry pushed president Emmanuel Macron to drop it.

“Dry January” began in the UK in 2013 and has since been adopted around the world. Last year one in five Americans participated in the initiative, giving up alcohol for the first month of the year.

Alain Ducasse has runs restaurants all over the world, including the three Michelin star Alain Ducasse at The Dorchester in London and Alain Ducasse au Plaza Athenée in Paris.

What are your thoughts on this ?

Wine Technology:  Bordeaux’s first wine with augmented reality label revealed

Château Laffitte Carcasset has just released a new wine which, when viewed through an app on a smartphone, appears in augmented reality.

The wine, a classic 60% Cabernet Sauvignon 40% Merlot blend, is destined for the export market and pays tribute to a key figure in the region’s history.

Jean Lafitte bought a wine estate in ‘Carcasset’ in 1781, naming the estate after himself and passing it down to his children.

The 35-hectare estate has partnered with the SnapPress app and POSQA, a start-up that supports augmented reality projects, on the initiative.

The producer hopes it brings “young, connected consumers” to the brand, and also to Bordeaux.

Made from grapes sourced from the 2016 vintage, the wine was fermented in stainless steel vats before being matured in oak for 12 months, creating a wine that is approachable and “easy-to-drink in its youth”.

Eden Villages, owned by French businessman Pierre Rousseau, acquired a majority stake in estate in 2017. Since 1958 it had been owned by members of the Padirac family.

Upon acquiring Laffitte Carcasset, his first winery, Rousseaux said he would implement a renovation and restructuring project, drawing on his experience gained through running his company, which specializes in mobile homes and motorhomes and already deals in the wine tourism sector.