Launch

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Perrier Jouët designs new champagne for affluent clubbers

Affluent young Americans are the target audience of Perrier Jouët’s new Nuit Blanche champagne sub-brand which will be sold in clubs. Perrier Jouët’s century-old design has been revamped with an edgy” new look. The hand-drawn anemone flower, which has been part of the Perrier Jouët brand since being created by Belle-Epouqe artist Émile Gallé in

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Perrier-Jouët unveils “Belle Epoque Florale Edition by Makoto Azuma, the first designed Limited Edition of Belle Epoque since Emile Gallé in 1902

How does one pay homage to the heritage and craftsmanship of one of the world’s most refined luxury champagne brands, referencing the past, but also challenging aesthetic boundaries and generating enough visual impact to create something that is genuinely new and exciting? That was the formidable challenge facing floral artist extraordinaire Makoto Azuma, owner of

Perrier-Jouët unveils “Belle Epoque Florale Edition by Makoto Azuma, the first designed Limited Edition of Belle Epoque since Emile Gallé in 1902 Read More »

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Four Seasons Hotel Milano launches Champagne Bar

Four Seasons Hotel Milano has recently introduced a new destination for lovers of bubbly and beyond the “Champagne Bar”.  Laid out in the Hotel’s historic courtyard garden, the stylish bar rewards guests with nose-tickling Champagnes by Pommery and hors d’oeuvres by Executive Chef Sergio Mei. The verdant courtyard garden was originally designed in the 15th

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Moët & Chandon launches Moët Rosé Impérial at Pavilion Kuala Lumpur, Malaysia

Love was in the air as Moët & Chandon enthusiasts gathered at Pavilion Kuala Lumpur, Malaysia last week to launch the limited edition Moët Rosé Impérial “Tag Your Love” bottle pack. Fashionistas and socialites sipped flutes of Moët & Chandon Rosé Impérial and declared their feelings towards loved ones through personalized champagne bottles. Reflecting the

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Champagne Launch: Moët & Chandon’s Golden Premium Jeroboam… “Message ON a Bottle”

Lavishly wrapped in gold leaves and hand-gilt by French artisan Arthus Bertrand, each limited edition Golden Premium Jeroboam will come with a marked gold medallion and an Epernay wax seal. The traditional handcrafted Moet & Chandon ribbon is also part of the luxe bottle’s decoration. Moët & Chandon has made each bottle unique, by offering

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Champagne Krug launches ID code … a new way of communicating with consumers in the digital age

Champagne Krug has recently launched ID codes for its top non-vintage blend “Grande Cuvée”. This ID code will detail disgorgement date, and will link to harvest conditions in the years, which the wine is based. “We know that Krug lovers are interested in how Grande Cuvée ages and this information will enable those with several

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Get ready to raise your flute… Award-Winning Flûte Champagne Bar is set to open in London on December 8th

THE LOWDOWN: Flûte was created in 1997 by founder/owner Hervé Rousseau, in a space on West 54th Street NYC. As a native Parisian, Hervé was inspired by his experience in the wine industry to combine New York’s unparalleled cocktail culture with a French attitude towards champagne, where no one waits for a special occasion to

Get ready to raise your flute… Award-Winning Flûte Champagne Bar is set to open in London on December 8th Read More »