Happy Holidays from Liz Palmer and the UPSocial Wine & Spirits Team!!
#happyholidays #happyholidays2018 #happyholidaysđ #merrychristmas #christmas #christmastimeđ #christmasiscoming #christmasforwinelovers #wine #winelover #wineloversđ· #spiritlovers #wineforchristmas #champagne #champagnelovers #cognaclovers #toronto #newyork #chicago #london #paris #reims #cognac
Liz Palmer
Knocking the minty Mojito off its perch, the cheekily titled Porn Star Martini is now the most popular cocktail in the UK, according to recent research by CGA Strategy. Porn Star Martini is now the most ordered cocktail in UK restaurants, bars and pubs.
Viewed as a modern classic, Porn Star Martini is made with vanilla vodka, fresh passion fruit, passion fruit liqueur and lime juice, and is served with a shot of Champagne on the side.
Pernod Ricard revealed that Absolut Vanilla brand is now the number one flavoured vodka in the UK on-trade, a spokesperson states âWe have been tracking this fantastic cocktailâs rise in popularity and are delighted it has finally been given the crown it deserves. Consumers are increasingly looking for experiences and the Porn Star Martini delivers this because of the theatre the serve provides”
âWe have recently seen just how loved this drink is via our Porn Star Martini Townhouse at London Cocktail week, which welcomed over 900 consumers,â said Adam Boita, head of marketing for Pernod Ricard UK.
The cocktail was created in 2002 by bartender and LAB bar founder Douglas Ankrah at The Townhouse bar in Knightsbridge. Ankrah first christened the cocktail Maverick Martini, in a hat tip to a dodgy club in Cape Town, but changed the name to Porn Star Martini.
âI called it the Porn Star Martini because I thought it was something that a porn star would drink. Itâs pure indulgence, sexy, fun and evocative,â Ankrah told The Buyer in a recent interview.
Liz Palmer, an award-winning author, wine journalist, and one of the worldâs leading influencers in wine and spirits, has announced the launch of her newly revamped website today; https://www.liz-palmer.com/ featuring UPsocial Wine and Spirits Agency.
The site has been designed to assist clients, agency partners and others in the wine and spirits industry, understand and learn about digital marketing, and trends in the marketing mix, including: Social Media, Influence, SEO, Content, Email and Event Planning. The new site https://www.liz-palmer.com/ will be updated on a weekly basis with news of partnerships, launches, business activity, events, and key industry highlights.
âOur team is really excited about the new global website launch! We have a unique combination of marketing services and packages, including 3 âSocial Mediaâ Packages, and Brand Ambassador Packages.â
“Our mission is to connect wine and spirit brands with consumers to drive engagement (hence âUPSocialâ) and build brand advocacy,”
âWe will continue to invest in technology, services and people to meet the needs of our clients. These integrated services will further enhance our capabilities to support a full range of multichannel communication.â
“As an agency dedicated to exceeding our clients’ expectations, we understand the importance of adapting to our clients’ needs in order to provide the highest level of service and drive incremental business results,” said Liz Palmer, Founder
About UPSocial Wine & Spirits Agency
We are a digital marketing agency based in Toronto, Canada, one of the world’s leading technology innovation hubs. UPSocial Wine & Spirits Agency specializes in digital and influencer marketing for global wine and spirits brands. Our focus is on creating social media brand strategies, digital content marketing, and influencer relations, fueled by metrics and analytics to drive business results. We are completely dedicated to following innovative changes in the digital marketing world and take a proactive approach to furthering our clientsâ campaigns.
The Strategy Team Includes:
Liz Palmer, who is one of 2018âs âTop 40â Social Media Power Influencers on the topic of wine, she is ranked Top 1% Industry SSI – LinkedIn, and was recently on a George Brown College Wine Symposium panel discussing Global Wine Communications and Trends. Liz has also partnered with the French Consul Toronto for Wine and Spirit Events 2018 and 2019.
To learn more, call 1-647-281-3633, email Rob Roland at rob@liz-palmer.com, or visit https://www.liz-palmer.com/
TORONTO, SEPTEMBER 13, 2018 / PRNewswire/Toronto-based wine journalist
TORONTO, SEPTEMBER 13, 2018 / PRNewswire/Toronto-based wine journalist/judge/Author and one of the worldâs top wine and spirits social media influencers Liz Palmer and Cision, one of the industry’s largest content distribution networks, have partnered to distribute content across each other’s respective networks respective networks.Â
Liz Palmer said, “My team and I are very excited about sharing Cision’s real-time content with our audience.âŻÂ Cision’s PR Newswire is one of the largest content distribution networks and will further expand our reach.”Â
About Liz Palmer
Liz Palmer is also a well-respected wine journalist since 2004 and has an international reputation as a critic and judge. Liz has had the pleasure of interviewing and tasting with some of the industryâs leading winemakers, professors, and personalities.
2017 Awards:
Liz Palmerâs first book, âThe Ultimate Guide to Champagneâ has received the National Award for the best French Wine Book at the Gourmand World Awards 2017. On April 7th, 2017 she was awarded the title of âDame Chevalierâ of the Ordre de Coteaux de Champagne at a ceremony in Paris.
2018 Achievements
Awarded a spot as one of the âTop 40 Global Wine Influencers by Social Vignerons.
Panel Member – George Brown Wine Symposium (Trends in Global Wine Communications).
Ranked Top 1% Industry SSI – Linkedin
2018 Partnerships
Partnership with the Consulat GeÌneÌral de France aÌ Toronto in the French Wine & Spirits Discovery Series [which includes Champagne and Cognac].
Media Partnership with CISION/CNW GROUP Ltd.
Follow Liz Palmer:
Twitter @LizPalmer_Wine and @LizPalmer_Â ;
Instagram @lizpalmer_
About CisionÂ
Cision Ltd. (NYSE: âŻCISN) is a leading global provider of earned media software and services to public relations and marketing communications professionals. Cision’s software allows users to identify key influencers, craft and distribute strategic content, and measure meaningful impact. Cision has over 3,000 employees with offices in 15 countries throughout the Americas, EMEA, and APAC. For more information about its award-winning products and services, including the CisionÂź Communications CloudÂź, visitâŻwww.cision.comâŻand follow Cision on TwitterâŻ@Cision.Â
MEDIA CONTACTS:Â
Liz Palmer
Robert Roland
Director of Marketing and Sales
+1 (647) 281-3633
rob@liz-palmer.com
The Champagne Harvest begins on August 21. The region has had a year
The Champagne Harvest begins on August 21. The region has had a year of extreme weather. Growers and houses saw record winter rainfall, with 345mm from November 2017 to January 2018. This beats the previous high of 338mm which was set in 1965, according to the Comité. A prolonged, cold winter has given way to good weather with flowering early June along with above average temperatures and sunshine hours.
Optimism around the 2018 vintage is high, said the Comité, which has set yields as 10,800kg per hectare.
Yields are set with one eye on the market. There is an assumption that global Champagne sales in 2018 will not grow significantly versus 2017 in volume terms, albeit exports were expected to lead any increase.
In the last 15 years, 2018 will be the fifth vintage. Global warming is also a local reality that Champagne growers and houses have taken into account.
Expecting stable sales in 2018 and a slight growth over the next few years (especially in the export markets, which now account for more than 50% of the total shipments), Champagne growers and houses agreed today to set the available yield at 10,800 kg/ha, the same level as in 2017. This volume fills the needs of the Champagne producers and maintains a balanced overall stock level.
This harvest is expected to be generous in volume and of good quality. It should also make it possible to reconstitute the Champagne reserve, widely used in the last two years.
