Global wine consumption could see a ‘shift’ by 2027

Wine consumption trends could “shift” according to a new report analyzing the global wine market changes between 2022 and 2027. This new report was led by analysts at Research and Markets of which findings were brought together by multiple data sources, which collates data from over 107 countries.

The data showed that the global wine sector was valued at US$346.8 billion in 2022 and is expected to register a compound annual growth rate (CAGR) of 8.8% during 2022-27 to reach US$528.2 billion. Additionally, in volume, the findings show that the global wine market will reach 26.7 billion litres in 2027, up from 24 billion litres in 2022 with leading territories being Western Europe with a 49.5% market share, followed by the US with 21.6%.

The report also provides an overview of changes in the consumption of wine over 2017-27, at global and regional levels and has hinted that it pinpoints “high potential countries” for wine consumption as well as provides analysis based on market assessment, economic development, governance indicators, socio-demographic factors, and technological infrastructure. Offering a more-detailed analysis of each of the countries, analysts have revealed that the data covers the key challenges, competitive landscape and demographic analysis that can help companies gain insight into the country-specific nuances. The report also noted that the analysts have outlined how the findings will contain significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored to help the sector and wineries boost revenue.

The wine world has long been expanding as more regions come into the international limelight and new markets continue to develop.

Link to Report: https://www.researchandmarkets.com/report/wine

Save the Dates: 2021 International Wine Days to Celebrate!

To help you plan for 2021, I created a list that you can bookmark. The list, which isn’t exhaustive, is comprised of important national or global wine days (dates may be subject to change) with relevant hashtags. This is a great starting point to assist you in planning fun and engaging posts on social platforms. If I missed any or if there are any new dates for 2021, please let me know. Cheers!

January

Dry January

February

February 1, 2021 – National Furmint Day [#furmintday]

February 16, 2021 – Syrah Day [#syrahday]

February 18, 2021 – Global Drink Wine Day [#globaldrinkwineday]

February 27, 2021 – Open That Bottle Night [#openthatbottlenight]

March

March 3, 2021 – Mulled Wine Day [#mulledwineday]

March 13, 2021 – Riesling Day [#rieslingday]

April

April 14, 2021 – Tannat Day [#internationaltannatday]

April 17, 2021 – Malbec World Day [#worldmalbecday]

April 23, 2021 – International Cava Day [#cavaday]

April 27, 2021 – Marselan Day [#worldmarselanday]

May

May 7, 2021 – International Sauvignon Blanc Day [#sauvblancday]

May 9, 2021 – World Moscato Day [#worldmoscatoday]

May 25, 2021 – National Wine Day [#NationalWineDay]

May 27, 2021 – International Chardonnay Day [#internationalchardonnayday]

June

June 5, 2021 – National Bubbly Day [#nationalbubblyday]

June 19, 2021 – Drink Chenin Blanc Day [#drinkcheninblancday]

June 21, 2021 – World Lambrusco Day [#lambruscoday]

June 25, 2021 – International Rosé Day [#roseday]

July

July 22, 2021 – Shiraz Day [#shirazday]

July 25, 2021 – National Wine & Cheese Day [#NationalWineandCheeseDay]

August

August 1, 2021 –World Albariño Day [#worldalbarinoday]

August 4, 2021 – National White Wine Day [#nationalwhitewineday]

August 13, 2021 – International Prosecco Day [#proseccoday]

August 18, 2021 – International Pinot Noir Day [#pinotnoirday]

August 28, 2021 – National Red Wine Day [#nationalredwineday]

August 30, 2021 – International Cabernet Sauvignon Day [#cabernetsauvignonday]

September

September 2, 2021 – International Cabernet Day [#CabernetDay]

September 3, 2021 – National Chianti Day [#NationalChiantiDay]

September 17, 2021 – International Grenache Day [#GrenacheDay] 

October

October 5, 2021 – World Vranec Day [#worldvranecday]

October 6, 2021 – Orange Wine Day [#orangewineday]

October 9, 2021 – International Pinotage Day [#pinotageday]

October 15, 2021 – Champagne Day [#champagneday]

October 28, 2021 – Carignan Day [#carignanday]

November

November 1, 2021 – International Xinomavro Day [#xinomavroday]

November 7, 2021 – International Merlot Day [#merlotday]

November 11, 2021 – International Tempranillo Day [#tempranilloday]

November 17, 2021 – National Zinfandel Day [#zinfandelday]

November 18, 2021 – Beaujolais Nouveau Day [#beaujolaisnouveauday]

November 24, 2021 – Carmenère Day [#carmenereday]

December

December 4, 2021 – Cabernet Franc Day [#cabfrancday]

December 10, 2021 – World Aszú Day [#aszúday]

December 20, 2021 – Sangria Day [#SangriaDay]