Wine Economics Archives

Vinitaly 2026 Signals a New Era: How Wine Tourism Is Redefining the Global Wine Industry

Articles, Events, Global Wine Evemts, Liz Palmer, Wine, Wine Economics, Wine Marketing, Wine News, Wine Tech, Wine Technology, Wine Tourism, Wine Trade, Wine Trends / liz admin

In Verona this spring, the mood is shifting. At Vinitaly 2026, taking place April 14–17, 2026, the global wine community will once again gather to taste, negotiate, and forecast. Yet this year, something fundamental has changed. The conversation is no longer centred solely on vintages, pricing, or export markets. Instead, it is about people, place, […]

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Global Wine Tourism Intelligence Briefing [Week of March 23, 2026] – Liz Palmer

Articles, Global Wine Tourism Intelligence Briefing, Liz Palmer, Liz Palmer Wine Tourism Brief, Tourism, Travel, Trending Topics, UN Tourism, Wine, Wine Economics, Wine Marketing, Wine News, Wine Science, Wine Tech, Wine Technology, Wine Tourism, Wine Trade / liz admin

From Tasting Rooms to Experience Economies: Wine Tourism as Core Strategy The global wine sector is entering a period of structural recalibration, one that is as much about economics as it is about cultural relevance. Across leading wine regions in North America, Europe, and Australia, recent developments indicate a clear and consistent shift: wine tourism

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From Terroir to Total Experience: Why Bordeaux Is Emerging as a Global Benchmark for Wine Tourism Strategy

Bordeaux, French Wine, Tourism, Travel, Trending Topics, Wine, Wine Economics, Wine Marketing, Wine News, Wine Tourism, Wine Trends / liz admin

In a time where destinations compete not only on heritage but on experience, accessibility, and sustainability, Bordeaux offers a compelling case study in strategic tourism transformation. Long recognized as one of the world’s most prestigious wine capitals, Bordeaux is now redefining itself as a fully integrated wine, culture, and lifestyle destination. This shift reflects a

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Chile’s 2026 Harvest Festivals: Consolidating Territorial Identity, Experiential Tourism, and Visitor Loyalty in Latin America’s Leading Wine Destination

Chile Wine, Chile Wine Tourism, Tourism, Travel, Trending Topics, Wine, Wine Economics, Wine Harvest, Wine News, Wine Tourism, Wine Trends, Wines of Chile / liz admin

Between February and May 2026, Chile will host over forty grape harvest festivals (Fiestas de la Vendimia), transforming the annual vintage into one of the most comprehensive and strategically coordinated wine tourism programmes in the Southern Hemisphere. Extending from Arica y Parinacota in the north to La Araucanía in the south, these celebrations position viticulture

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Reframing Europe’s Wine Sector Through Policy and Tourism

Climate Change, Tourism, Travel, Wine, Wine Economics, Wine News, Wine Tourism, Wine Trade / liz admin

The European Parliament’s recent approval of revised regulatory measures for the wine sector reflects a strategic recalibration of European viticulture within a broader framework of sustainability, market adaptation, and destination development policy. Rather than treating agricultural production and tourism promotion as separate governance domains, the new legislation integrates climate resilience, product innovation, and experiential tourism

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Bordeaux Claret and the Evolution of Appellation Identity

Articles, French Wine, Tourism, Wine, Wine Economics, Wine Marketing, Wine News, Wine Tourism, Wine Trends / liz admin

The Bordeaux wine authority’s recent decision to grant official Protected Designation of Origin (PDO) status to a new style known as Bordeaux Claret marks a significant moment in the region’s ongoing adaptation to structural change. Available from the 2025 vintage, this designation formalizes a lighter, fruit-driven, lower-alcohol red wine style that stands apart from Bordeaux’s

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Report: AI Revolutionizes Food and Wine Tourism

Articles, News, Technology, Wine, Wine Economics, Wine Marketing, Wine News, Wine Research, Wine Tech, Wine Technology, Wine Tourism / liz admin

AI is fundamentally reshaping how travellers discover, plan, and experience food and wine tourism. This transformation is particularly pronounced among younger generations, as evidenced by findings from the Italian Food and Wine Tourism Report 2025. This report, published by the Italian Association of Food and Wine Tourism (AITE) and curated by Professor Roberta Garibaldi, highlights

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Adapting Terroir to a Changing Climate: An Overview of Chablis’ 2025 Vineyard Regulation Reforms

Articles, French Wine, Wine, Wine Economics, Wine Investment, Wine Marketing, Wine News, Wine of France, Wine Science, Wine Trade, Wine Trends / liz admin

The 2025 regulatory revisions for the Chablis appellation represent a strategically calibrated response to accelerating climatic pressures. The adjustments—ranging from reduced vine density to higher authorized yields are intended to reinforce vineyard resilience without compromising the appellation’s stylistic integrity. These changes, outlined by The Drinks Business and corroborated through EUR-Lex, signal a regional shift toward

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OIV Releases 2025 World Wine Production First Estimates

Articles, News, OIV, Wine, Wine Economics, Wine Harvest, Wine Marketing, Wine News, Wine Research, Wine Trade / liz admin

The International Organisation of Vine and Wine (OIV) published yesterday its annual first estimates for global wine production in 2025. The initial forecast for 2025 is between 228 and 235 million hectolitres, with a mid-range estimate of 232 million hectolitres. That is a 3% increase on the historically low 2024 harvest, but still 7% below

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Georgia’s Wine Tourism Boom: $4.6 Billion Forecast Fuels Record Growth and Global Recognition

Articles, Wine, Wine Economics, Wine Marketing, Wine News, Wine Tourism, Wine Trends, Wines of Georgia / liz admin

Nestled among Kakheti’s vineyards and Tbilisi’s age-old streets, Georgia is crafting a narrative perhaps even richer than its famous qvevri wines. Galt & Taggart, the investment firm, now projects that tourism revenue could hit $4.6 billion by 2025, a slight increase from its prior estimate of $4.5 billion. This celebrates a sector that’s not just

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