Wine Trade Archives - Liz Palmer

FINE 2027: Valladolid to Bring the Global Wine Tourism Industry Together

FINE, the International Wine Tourism Marketplace, will return to Valladolid, Spain, for its eighth edition on 10–11 March 2027, reinforcing its position as an important international meeting point for the wine tourism industry. The professional marketplace will bring together wineries, wine regions, hotels, tour operators, specialist travel agencies, destination organizations, and tourism professionals from across […]

FINE 2027: Valladolid to Bring the Global Wine Tourism Industry Together Read More »

Campania Stories 2026: Unveiling the Authentic Wines of Campania

Italian Wine, Tourism, Travel, Wine, Wine News, Wine reviews, Wine Tourism, Wine Trade, Wines of Italy / liz admin

The 2026 edition of Campania Stories ran from 23 to 27 April in Caserta, presenting new vintages from the region’s main appellations to the national and international press. The program opened on 23 April with a guided visit to the Royal Palace of Caserta and an inaugural conference in the Sala Romanelli, followed by two

Campania Stories 2026: Unveiling the Authentic Wines of Campania Read More »

Robert Mondavi Winery Reopens: Redefining the Global Benchmark for Next-Generation Wine Tourism

Articles, Tourism, Travel, Trending Topics, Uncategorized, US Wine, Wine Economics, Wine Marketing, Wine News, Wine Tourism, Wine Trade, Wine Trends, Wines of USA / liz admin

Following a three-year transformation, Robert Mondavi Winery has reopened its historic Oakville estate, marking its 60th anniversary with what is arguably one of the most significant wine tourism reinventions in Napa Valley since the 1960s. The relaunch introduces a fully modernized visitor ecosystem, new hospitality and culinary spaces, expanded indoor-outdoor tasting environments, and advanced winemaking

Robert Mondavi Winery Reopens: Redefining the Global Benchmark for Next-Generation Wine Tourism Read More »

Vinitaly 2026 Signals a New Era: How Wine Tourism Is Redefining the Global Wine Industry

Articles, Events, Global Wine Evemts, Liz Palmer, Wine, Wine Economics, Wine Marketing, Wine News, Wine Tech, Wine Technology, Wine Tourism, Wine Trade, Wine Trends / liz admin

In Verona this spring, the mood is shifting. At Vinitaly 2026, taking place April 14–17, 2026, the global wine community will once again gather to taste, negotiate, and forecast. Yet this year, something fundamental has changed. The conversation is no longer centred solely on vintages, pricing, or export markets. Instead, it is about people, place,

Vinitaly 2026 Signals a New Era: How Wine Tourism Is Redefining the Global Wine Industry Read More »

Global Wine Tourism Intelligence Briefing [Week of March 23, 2026] Part 2 – From Selling Bottles to Engineering Experiences

Articles, Liz Palmer, Liz Palmer Wine Tourism Brief, Tourism, Travel, Trending Topics, Uncategorized, Wine, Wine Tourism, Wine Trade, Wine Trends / liz admin

The traditional wine model is being quietly replaced. Then Now Sell wine, add tourism Sell experiences, wine follows Volume-driven Value-driven Static tastings Immersive ecosystems Storytelling Experience engineering We are entering an era where: The tasting room becomes a stage The vineyard becomes a platform The visitor becomes a participant If your experience hasn’t evolved in

Global Wine Tourism Intelligence Briefing [Week of March 23, 2026] Part 2 – From Selling Bottles to Engineering Experiences Read More »

Global Wine Tourism Intelligence Briefing [Week of March 23, 2026] – Liz Palmer

Articles, Global Wine Tourism Intelligence Briefing, Liz Palmer, Liz Palmer Wine Tourism Brief, Tourism, Travel, Trending Topics, UN Tourism, Wine, Wine Economics, Wine Marketing, Wine News, Wine Science, Wine Tech, Wine Technology, Wine Tourism, Wine Trade / liz admin

From Tasting Rooms to Experience Economies: Wine Tourism as Core Strategy The global wine sector is entering a period of structural recalibration, one that is as much about economics as it is about cultural relevance. Across leading wine regions in North America, Europe, and Australia, recent developments indicate a clear and consistent shift: wine tourism

Global Wine Tourism Intelligence Briefing [Week of March 23, 2026] – Liz Palmer Read More »

Chianti Classico Collection – Where Wine Meets Culture in Italy’s Iconic Wine Region

Articles, Italian Wine, Tourism, Wine Marketing, Wine News, Wine Tourism, Wine Trade, Wines of Italy / liz admin

The annual wine-tasting event returned to Florence this February with a powerful message: wine is culture. On February 16 and 17, 2026, the 33rd Chianti Classico Collection opened its doors at the historic Stazione Leopolda, bringing together 223 wineries presenting their latest vintages to the press, industry professionals, and wine enthusiasts. The tastings focused on

Chianti Classico Collection – Where Wine Meets Culture in Italy’s Iconic Wine Region Read More »

Tasmania’s 2026 Harvest Begins: Why Vintage Season Is the Island’s Most Exciting Time for Wine Tourism

Articles, Tourism, Travel, Wine, Wine Marketing, Wine News, Wine Tourism, Wine Trade / liz admin

The 2026 vintage has officially begun across Tasmania, as vineyards and wineries enter the most important, and exhilarating, stage of the winemaking calendar. The first grapes of the season are now arriving at wineries, signalling the start of a harvest period that will continue through late May, and potentially into June for later-ripening varieties. For

Tasmania’s 2026 Harvest Begins: Why Vintage Season Is the Island’s Most Exciting Time for Wine Tourism Read More »

WineMainz 2026: Germany’s Major Wine Fairs Unite in Mainz to Showcase Riesling, Sekt, and Biodynamic Wines

Articles, German Wine, Wine, Wine Marketing, Wine News, Wine Tourism, Wine Trade, Wine Trends, Wines of Germany / liz admin

Germany’s wine sector will mark a notable moment in its contemporary evolution this April with the launch of WineMainz, a newly coordinated event that brings together four established wine fairs under one umbrella. Taking place from 25–27 April in Mainz, the initiative reflects a broader strategic effort within the German wine industry to consolidate visibility,

WineMainz 2026: Germany’s Major Wine Fairs Unite in Mainz to Showcase Riesling, Sekt, and Biodynamic Wines Read More »

Liz Palmer Named Among the World’s Top 100 Wine Blogs to Follow in 2026

Articles, Liz Palmer, Wine Tourism, Wine Trade / liz admin

I am pleased and honoured to share that my wine and wine tourism platform has been included in Feedspot’s World’s Top 100 Best Wine Blogs to Follow in 2026. This recognition reflects the continued importance of rigorous wine journalism and thoughtful storytelling in shaping the global conversation around wine, wine culture, and wine tourism. The

Liz Palmer Named Among the World’s Top 100 Wine Blogs to Follow in 2026 Read More »

Wine Trade