Wine Research Archives

Uncorking Profit: How Reimagining Wine Education Can Boost the Industry

At Wine Paris 2025, Areni Global unveiled its whitepaper Rethinking Wine Education, the result of an 18-month research initiative led by CEO Pauline Vicard. The project addressed a pressing concern in the wine industry: the persistent gap between current educational offerings and the evolving needs of the global wine trade.

Findings: A Misalignment of Passion and Proficiency

The research encompassed roundtables, workshops, and interviews with key stakeholders across the USA, Netherlands, and China, including recruiters and educators. The consensus was clear—while the industry attracts passionate and creative individuals, many lack essential business competencies.

Notably, institutions like the Wine & Spirit Education Trust (WSET) reported a 15% rise in Diploma candidates in 2024, demonstrating strong demand for wine-specific education. However, trade leaders consistently highlighted critical deficiencies in broader professional skills—particularly in sales, finance, and strategic planning.

The Ten Core Skill Gaps Identified by Areni Global

Financial literacy and commercial awareness
Project and operations management
Sales strategy and execution
Market and consumer insights
Digital content creation
Data literacy and analysis
Professional resilience and adaptability
Negotiation and conflict resolution
Strategic foresight and entrepreneurial initiative
Communication: editing and writing

This deficit extends beyond technical knowledge. Respondents cited challenges with communication styles, noting that some professionals are unwilling to promote wines they dislike or speak condescendingly to customers.

Conclusion: Towards a Holistic Wine Education Model

The whitepaper argues for a recalibration of wine education—integrating commercial and interpersonal competencies alongside traditional wine studies. Such a shift is essential to develop well-rounded professionals capable of sustaining and scaling profitable wine businesses in a competitive global market.

Source: Areni Global

OIV’s 2024 Report on the Global Wine Sector: Emphasizing Adaptation and Multilateral Cooperation

The International Vine and Wine Organisation (OIV) reinforced the importance of multilateral cooperation and adaptation to changing conditions, as global data on the wine sector in 2024 was released at its online Press Conference April 15^th,2025.

The OIV also released statistics on production, consumption and trade from all producing and consuming nations (over 180) to create a snapshot of the sector in the 2024 calendar year.

The data highlights the effects of climate change, shifting consumer preferences and geopolitical uncertainty upon the sector.

OIV Director General, John Barker, said that these impacts present a challenge of adaptation for the wine sector, but that successful adaptation would bring opportunities.

“Working together to develop solutions to climate change and making wine a beacon of sustainability; investing in research on new audiences so that we can see wine through their eyes; reinforcing our commitment to multilateralism and global trade: these are the elements that will lead the wine sector forward.

The OIV has a key role as the global reference for vine and wine, uniting 51 countries to promote cooperation, harmonization and knowledge sharing around the key challenges and opportunities for the sector.”

KEY DATA AND INSIGHTS

Decrease in global vineyard area slows

The global vineyard surface area has been decreasing for the past four years. A contraction of 0.6% to 7.1 million hectares in 2024 showed a slower rate of decrease. The downward trend is driven by vineyard removals across major vine growing regions, but a few countries are showing a dynamic of expansion of their vineyards.

World wine production faces climate change

Global wine production in 2024 is estimated at 226 million hectolitres, the lowest in over 60 years, down 5 % compared to 2023. This is largely due to unpredictable and extreme weather events in both Northern and Southern Hemispheres caused by climate change.

New consumption patterns and diversity of the markets

In 2024, global wine consumption is estimated at 214 million hectolitres (mhl), a 3.3% decrease compared to 2023. If confirmed, this would represent the lowest global consumption level since 1961. This is due to an intersection of economic and geopolitical factors generating inflation and creating uncertainty, as well as a decline in mature markets shaped by evolving lifestyle preferences, shifting social habits and generational changes in consumer behaviour. However, across 195 countries, wine has never been so widely consumed worldwide. It has also been recalled that a number of countries that combine strong overall consumption with very large populations still offer significant growth potential.

Equilibrium between production and demand

Despite ongoing declines in both production and consumption, global market equilibrium is expected to hold in 2024, as production is unlikely to exceed demand_ continuing the trend seen with the small 2023 harvest. Two consecutive years of low output may help stabilize the market, though stock levels are likely to remain uneven across regions.

International trade holds volumes and value

Export volumes held steady at 99.8 million hectolitres (mhl). Export value slightly declined by 0.3% to 36 billion EUR, but remains at a historically high average export price of 3.60 EUR/litre. Inflation and low supply continue to keep prices high compared to pre-pandemic years (almost 30% above).

The Institute of Masters of Wine Announce the Induction of Four New Members

The Institute of Masters of Wine (IMW) has recently announced the induction of four new members into its membership. These newly appointed Masters of Wine (MWs) have successfully completed and surpassed all the rigorous stages of the Master of Wine examination.

Jit Hang Jackie Ang MW (Singapore), Amanda Barnes MW (Argentina), Sarah Benson MW (UK), and Kathleen Van den Berghe MW (Belgium) have now earned the prestigious ‘Master of Wine’ title and are the first cohort of the 2025 vintage of Masters of Wine.

There are now 425 active Masters of Wine based in 30 countries, spanning a wide range of areas in the wine industry and each making their own contribution to it. The Master of Wine credential is the most coveted in the wine industry and comes after proving one’s understanding of all aspects of wine by passing most rigorous examination in the wine world.

The MW exam consists of three parts: the theory and practical exams taken at the end of stage two and the research paper (RP) submitted at the end of stage three. The RP is an in-depth study on a wine related topic from any area of the sciences, arts, humanities or social sciences. Completion of the exam seeks to represent an all-encompassing knowledge of the industry, and only when an individual passes the RP do they become a Master of Wine.

All members must sign the IMW’s code of conduct before they have the right to use the title Master of Wine or the initials MW. By signing the code of conduct, MWs agree to act with honesty and integrity and to use every opportunity to share their understanding of wine with others, echoing the IMW’s mission to foster excellence, interaction and learning.

IMW Chair, Roderick Smith MW, states: “It is with the greatest pleasure and pride that I welcome into our membership these four new Masters of Wine. This is a herculean achievement and marks the most significant milestone on anyone’s career in wine. Our congratulations to all of them on their amazing success.”

IMW Executive Director, Julian Gore-Booth, further added: “We are delighted to welcome these four exceptional individuals to the IMW. Earning the MW title is a remarkable achievement, reflecting an unparalleled depth of knowledge, dedication and passion for wine. We look forward to their contributions to the Institute and to the global wine community as Masters of Wine.”

MEET THE NEW MASTERS OF WINE

Jit Hang Jackie Ang MW (Singapore)
Jackie Ang is a trained pharmaceutical scientist and a wine educator. He is born and based in Singapore and holds a DPhil in Medical Sciences from the University of Oxford and a MA in Pharmacology from the University of Cambridge. Jackie is currently the Director of Cherwell Wine and Spirits, a WSET APP based in Singapore and also heads the High Throughput Screening group at the Experimental Drug Development Centre, a national platform for drug discovery in Singapore. He has over 10 years of experience in holding wine events, masterclasses, teaching and wine judging. Jackie is most passionate and interested in uplifting standards in wine knowledge and service in Asia and acting as a bridge between producers and consumers from different cultures and backgrounds.

Research paper: Are Universal Glasses Truly Universal? — An investigation on whether glassware shape affects perceptions of red and white table wines made from international varieties.

Amanda Barnes MW (Argentina)
Amanda is an award-winning wine writer, presenter and consultant. Although born and raised in Hampshire, England, she has been based in South America since 2009 exploring and communicating about the people, wines and regions both on and off the beaten path.

She is considered a leading authority on the wines of the region and is author of The South America Wine Guide: The Definitive Guide to Wine in Argentina, Chile, Uruguay, Brazil, Bolivia & Peru. Amanda is also key contributor for major UK and US wine publications and books and Regional Chair for Chile in the Decanter World Wine Awards.

Research paper: The future of South American Criolla — poised for revival, or demise to the point of no return?

Sarah Benson MW (UK – England)
With a background in languages, Sarah transitioned from a career in translation to the wine industry after completing several WSET courses. She began at Accolade and has since built extensive experience in wine buying and marketing across independent and large retail, as well as UK bottling. Her passion has led her to work vintages in multiple countries. Currently, Sarah buys wine for the Co-op, sourcing and blending wines from France, Spain, South America and Greece. She has conducted consumer profiling research with Lallemand and is committed to consumer engagement. A strong advocate for sustainability, she drives the Co-op’s ethical agenda and has supported wineries in obtaining Fair Trade certification. Sarah also judges on prestigious wine panels, mentors future industry professionals and travels extensively to deepen her expertise.

Research paper: An Analysis of the Cultural Perception and Interpretation of Wine Through the Work of Four Baroque Artists

Kathleen Van den Berghe MW (Belgium)
Born into a family of wine enthusiasts, Kathleen grew up with wine tastings and winery visits. After five years as a construction engineer and nine years at McKinsey & Company, she became a wine entrepreneur in 2010. She acquired and revitalized two Loire Valley estates: Château de Minière in Bourgueil (2010) and Château de Suronde in Quarts de Chaume Grand Cru (2016), producing high-quality organic and biodynamic wines. She has also developed wine tourism, an artist residence, and a contemporary art collection.

With studies in viticulture, winemaking, WSET and Master of Wine, she blends wine, engineering and entrepreneurship. Fluent in multiple languages, she lives in Belgium with her husband, children, and extensive library. She is particularly proud of her red sparkling Cabernet Franc.

Research paper: A comparative analysis of different techniques to reduce haloanisoles in contaminated wine.

Old Vine Registry Surpasses 4,000 Entries: Vineyards Planted in 1990 Now Eligible

The Old Vine Registry, recognized as the foremost global database dedicated to documenting old vine vineyards, has achieved a significant milestone by surpassing 4,000 entries. This accomplishment underscores the registry’s ongoing commitment to cataloging historic vineyards, with entries now encompassing 39 countries. In addition, vineyards established in 1990 are now eligible for inclusion. The registry aims to expand its database to 10,000 vineyards by 2027, reflecting its dedication to preserving viticultural heritage.

With the changing of the year, vineyards planted in 1990 are now 35 years old and are eligible for inclusion in the registry. Producers are encouraged to submit their vineyards at https://www.oldvineregistry.org/.

The OIV’s recently passed Resolution OIV-VITI 703-2024 “OIV definition and recommendations about old grapevines and old vineyards in the vitivinicultural sector” made the explicit recommendation to all wine regions around the world to “promote and encourage the cataloguing of old vineyards and old grapevines.”

The Old Vine Registry was conceived expressly for that purpose, with the idea that to study, preserve, or support old vines around the world, you first need to know where they all are. The registry launched in June of 2023 with 2183 entries and has grown steadily over the last year and a half.

“The recent OIV Resolution really validated what we’re doing,” says wine writer Alder Yarrow, who serves as the day-to-day manager of the registry. “I hope it will encourage both individual producers and whole regions to publish information about their old vines.”

15th International Terroir Congress: Bridging Local Wine Industry with Global Terroir Science [Mendoza, Argentina, November 18-22, 2024]

For the first time since its inception in 1996, the congress will grace the soils of South America, choosing the Andean landscapes of Mendoza, Argentina.

The three-day event is co-hosted by the Facultad de Ciencias Agrarias University of Cuyo, IBAM (Instituto de Biologi´a Agricola de Mendoza) and the Catena Institute of Wine.

Scientific Sessions include:

A | Soil

Innovation in terroir studies
Physical, chemical, and microbiological properties of soils
Soil health indicators
Adaptation to soil through viticultural practices
Performance of rootstocks in different soils

B | Climate

Projections and scenarios of climate change
Climate change impacts
Climate-related challenges and opportunities for viticulture
New technologies to assess climatic parameters
Index and climate characterization

C | Plant material and management

Selection of plant material and management practices in response to climate change projections
Epigenetic mechanisms in grapevine acclimation
Impact of soil and climate change on vines, wine quality and typicity
Adaptation to climate through viticultural practices
Grapevines phenotypic plasticity in response to changing environments

D | Malbec

Historical journey and terroir expression
Studies of Malbec cultivation and winemaking in Argentina and worldwide.
Properties of Malbec wines cultivated in different regions.

Insights from attending experts:

Dr. Laura Catena – Local wine producer, Catena Institute of Wine
“We are excited to greet sommeliers, wine lovers and wine trade who are interested in the subtleties of wine terroir. The study, preservation and celebration of terroir depend on the interest that wine lovers and consumers develop for this most important topic. The combination of an extraordinary natural setting, exciting presentations, and local food (bountiful asado-barbecue) and wine hospitality should make attending this year’s Terroir Congress in Mendoza the experience of a lifetime.”

Dr. Luciano Calderon – Argentinian geneticist and leading author of Malbec’s genome sequencing project
“As a geneticist, I consider that terroir is a combination of multiple variables, which all together constitute the scenario able to bring up the best or the worst of any combination of genes. Each cultivar, each clone and each plant is a unique combination of genes that expresses flavor in different ways, depending on its growing context, the terroir.”

Dr. Rodrigo Lo´pez Plantey – Professor and local symposium organizer at FCA UNCuyo, Argentina
“It’s a unique opportunity for Argentina’s wine industry to connect and collaborate with the international scientific community, together advancing our sector’s future.”

Dr. Kees Van Leeuwen – Bordeaux’s leading terroir academic
“The concept of terroir relates wine to its origin, the place where it is produced. Multiple terroir factors, including soil and climate, craft the taste of wine. Many researchers around the world work on explaining the mechanisms involved. These researchers gather once every two years since 1996 at the International Terroir Congress. The congress will take place for the first time in South America, in Mendoza, Argentina, from 18-22 November 2024. It is a unique occasion for an update on the most exciting terroir research and an opportunity to meet researchers from the terroir community in person.”

For further details and registration please visit https://congressterroir.com.ar

Source: www.congressterroir.com