Beverage Marketing

ProWein 2022 Starts Online Registrations

Preparations for ProWein 2022, the world’s largest wine and spirits trade fair, has commenced online registrations. ProWein 2019 had over 6,900 exhibitors from 64 countries and 61,500 visitors from 143 nations taking part in the show. Taking place in Düsseldorf from 27-29 March 2022, registrations for the ‘Same but Different’ event within the show will […]

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Liberty Games launches limited-edition perfume ‘Eau de Pub’  

Liberty Games has just launched a new signature perfume intended to transport us all back to fond memories of our favourite pubs. Closing of pubs has been well-documented throughout the pandemic, and one manufacturer has decided to tap into our nostalgia and desire to get back to our local pub with a new perfume. The

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Wine in Moderation launches a new website

Wine in Moderation has just announced the launch of its new website (https://www.wineinmoderation.eu/). The new site features a modernized design with new functionalities and clear information to help consumers and professionals alike make well-informed decisions to enjoy wine in moderation and to encourage a sustainable culture of wine. The new website brings together all the

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WSTA Launches Low and No Alcohol Labelling Guidance

The Wine and Spirit Trade Association (UK) has produced new guidance around the labeling of low and no alcohol drinks, as a record number of Brits explore low and no products. This guidance has been produced in partnership with the WTSA’s Primary Authority Trading Standards Partners, and at the behest of both retailers and producers.

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Holiday Cocktails: The rise of TikTok Mixologists

An increasing number of mixologists are taking to TikTok to share videos on how to make popular cocktails, add new ones, and entertain while bars remain shut down. In finding another way to channel their craft, TikTok mixologists are teaching people how to make holiday cocktails, in the safety of their own home! Some of

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FIVE LAWS IMPACTING THE DRINKS WORLD IN 2021

Five Laws Impacting the Drinks World in 2021 http://www.spiritedbiz.com/five-laws-impacting-the-drinks-world-in-2021/ #wine #winenews #cocktails #wineeducation #hospitality #beer #Spirits #wineproduction #industrynews #cannabisdrinks #winelovers #wineeconomics #winebusiness #businessofwine #wineexporting  #winewinewine

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Colorado’s “Beckenridge Brewery” will be delivering beer by Reindeer this holiday season to 10 lucky winners

Breweries from pole to pole are finding new ways to be creative this year –Colorado’s Beckenridge Brewery has decided to take things one step further to provide a few lucky locals the opportunity to receive their beer by reindeer. Taking home delivery to the next level this holiday season, the Anheuser-Busch owned brewery is giving 10 Colorado

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