Articles Archives - Page 4 of 103

Montepulciano’s Pieve Revolution: Ancient Parishes Meet Authentic Wine

Articles, Italian Wine, Wine News, Wine Tourism, Wine Trade, Wine Trends, Wines of Italy / liz admin

Every February, wine professionals and enthusiasts converge on Montepulciano for one of Italy’s longest-running wine events. The Anteprima di Vino Nobile, now in its 32nd year, takes place within the atmospheric walls of the Fortezza di Montepulciano, where industry insiders and dedicated collectors gather to taste the latest vintage prepared for market release. This year’s […]

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Canada’s Desert Terroir: Exploring the Wine Tourism Landscape of the Oliver–Osoyoos Corridor in British Columbia

Articles, Canada, Canadian Wine Industry, Wine, Wine Marketing, Wine News, Wine Tourism, Wine Trade, Wine Trends, Wines of Canada / liz admin

In global wine tourism, certain regions capture attention not simply for the wines they produce but for the landscapes and cultural narratives that shape them. In Canada, few destinations illustrate this relationship more vividly than the Oliver–Osoyoos corridor in British Columbia’s South Okanagan Valley, a striking wine region where vineyards thrive within the country’s only

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Harvest Season in Chile: Wine Tourism Events Near Santiago from Maipo to Itata (2026 Guide)

Articles, Chile Wine, Chile Wine Tourism, Tourism, Travel, Wine, Wine and Food Pairings, Wine Harvest, Wine Marketing, Wine News, Wine Tourism, Wine Trade, Wines of Chile / liz admin

Chile’s harvest season offers one of South America’s most accessible and culturally resonant wine tourism experiences. Within a short radius of Santiago, five major valleys—Maipo Valley, Casablanca Valley, Colchagua Valley, Maule Valley, and Itata Valley—host vendimia celebrations that combine viticulture, gastronomy, music, and community identity. From February through April, vineyards and town plazas become stages

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World’s Best Sommeliers’ Selection 2026 Announced

Articles, Global Wine Evemts, Wine, Wine List, Wine News, Wine Trade / liz admin

In a global celebration of wine excellence, leading sommeliers from 17 countries across six continents judged the World’s Best Sommeliers’ Selection 2026. Panellists drawn from The World’s 50 Best Restaurants network, led by Kristell Monot, President of the World’s Best Sommeliers’ Selection and Head Sommelier at Mugaritz, tasted a diverse array of wines to determine

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Territory, Tourism, and Market Evolution Shape New Strategy as Valpolicella Celebrates Sustainability Milestone at Amarone Opera Prima, Verona

Articles, Filippo Magnani, Italian Wine, Wine News, Wine Tourism, Wines of Italy / liz admin

Valpolicella has reached a historic turning point in environmental stewardship, with certified sustainable practices now covering the majority of its vineyards for the first time. Speaking at Amarone Opera Prima in Verona, Christian Marchesini, President of the Valpolicella Wine Protection Consortium, announced that 53% of the denomination’s vineyard area is now certified, representing nearly 4,666

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From Tasting to Creating: The Rise of Experimental Wine Tourism

Articles, Wine Marketing, Wine News, Wine Tourism / liz admin

For decades, wine tourism followed a familiar script: scenic vineyards, guided tastings, souvenir bottles, and carefully curated narratives about terroir. Today, that model is quietly being rewritten. Across leading wine destinations and emerging regions, visitors are no longer content to observe. They want to participate. They want to create. And increasingly, wineries are responding. At

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Barcelona Wine Week 2026: Strengthening Spain’s International Wine Strategy

Articles, Spanish Wine, Tourism, Travel, Wine Marketing, Wine News, Wine Tourism, Wine Trade, Wine Trends, Wines of Spain / liz admin

The sixth edition of Barcelona Wine Week (BWW) concluded in 2026 with strong indicators of international expansion, commercial vitality, and sectoral influence, reaffirming its role as a strategic platform for positioning Spanish quality wine in global markets. Hosted at Fira de Barcelona, the event recorded 25,953 professional visitors, representing a 25% increase over the previous

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Bordeaux Claret and the Evolution of Appellation Identity

Articles, French Wine, Tourism, Wine, Wine Economics, Wine Marketing, Wine News, Wine Tourism, Wine Trends / liz admin

The Bordeaux wine authority’s recent decision to grant official Protected Designation of Origin (PDO) status to a new style known as Bordeaux Claret marks a significant moment in the region’s ongoing adaptation to structural change. Available from the 2025 vintage, this designation formalizes a lighter, fruit-driven, lower-alcohol red wine style that stands apart from Bordeaux’s

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FINE 2026: The International Wine Tourism Fair Strengthening Global Collaboration in Valladolid, Spain

Articles, Wine Marketing, Wine Tech, Wine Tourism, Wine Trade, Wine Trends / liz admin

FINE, the International Wine Tourism Fair, will hold its seventh edition March 3-4 in Valladolid, Spain, reaffirming its position as a leading international business platform for wine tourism professionals. The event will convene specialized stakeholders from Europe, Asia, and the Americas, including wineries, hotels, wine routes, tour operators, and destination management organisations, all focused on

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Report: AI Revolutionizes Food and Wine Tourism

Articles, News, Technology, Wine, Wine Economics, Wine Marketing, Wine News, Wine Research, Wine Tech, Wine Technology, Wine Tourism / liz admin

AI is fundamentally reshaping how travellers discover, plan, and experience food and wine tourism. This transformation is particularly pronounced among younger generations, as evidenced by findings from the Italian Food and Wine Tourism Report 2025. This report, published by the Italian Association of Food and Wine Tourism (AITE) and curated by Professor Roberta Garibaldi, highlights

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