Wine Tourism

About Last Night: Gregorian Chants and Timeless Villages

Last evening, I had the privilege of visiting the Monastery of Santo Domingo de Silos, where I experienced one of Spain’s most remarkable cultural traditions: the performance of Gregorian chants by the resident Benedictine monks. Hearing the voices of 23 monks resonate through the monastery’s magnificent Romanesque cloisters was quite captivating. The centuries-old chants, echoing […]

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Spanish Wine Tourism: Discovering the Hidden Treasures of the Arlanza Wine Route

Over the coming days, I’ll be travelling through one of Spain’s most fascinating yet underappreciated wine tourism destinations – the Arlanza Wine Route in Castilla y León. While regions such as Rioja and Ribera del Duero often dominate the spotlight, Arlanza offers something refreshingly different: authentic medieval villages, centuries-old monasteries, underground wine cellars, remarkable gastronomy,

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Global Wine Tourism Day 2026 Gains Momentum in Bourgogne, France

Beaune Set to Host Landmark International Gathering for the Future of Wine Tourism As preparations continue for the inaugural Global Wine Tourism Day on June 17, 2026, in Beaune, Burgundy, the event is rapidly emerging as one of the most significant international forums dedicated exclusively to wine tourism. Hosted at the renowned Cité des Climats

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One Photo, One Iconic Winery, One Unforgettable Napa Valley Experience

Finally received my photo from the grand reopening of Robert Mondavi Winery a few weeks ago in Napa. What an exceptional experience. From the beautifully reimagined hospitality spaces to the seamless blend of innovation, architecture, and winemaking heritage, the winery remains one of Napa Valley’s most iconic destinations. It was a privilege to be part

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International Tourism Up 2% in Q1 2026 Amid Growing Uncertainty

International tourist arrivals grew 2% over the first quarter of 2026, despite disruption caused by the crisis in the Middle East in March. According to the latest data from UN Tourism, some 307 million tourists travelled internationally in the first quarter of 2026, about 6 million more than the same period of 2025. While the start of the

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Unique Wine Tourism Experiences – Portugal’s Cork Harvest: How a 2,000-Year-Old Tradition Is Becoming Wine Tourism’s Next Great Experience

Each spring as vineyards across Europe enter a period of rapid growth, another harvest quietly unfolds across Portugal’s landscapes, one that is increasingly attracting the attention of wine travellers, sustainability advocates, and experiential tourists. The annual cork harvest season has officially begun across Portugal, marking the return of one of the world’s oldest and most

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Domaine Auvigue’s 2026 Wine Tourism Season: Where Heritage, Chardonnay, and the Soul of the Mâconnais Converge

As wine tourism continues to evolve from product-focused experiences toward destination-driven engagement, Domaine Auvigue appears to be positioning itself at the forefront of this transformation. Located in Burgundy’s Mâconnais region, Domaine Auvigue along with Domaines Loron, has unveiled a sophisticated 2026 wine tourism program that integrates terroir, heritage, gastronomy, and experiential hospitality into a unified

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UK Launches a Unified Digital Gateway for Wine Tourism

The United Kingdom’s wine tourism sector continues its quiet but decisive evolution, from fragmented regional experiences to a more integrated, discovery-led ecosystem. The launch of the UK Vineyard Guide marks a strategic step in that transition. Positioned as a centralized digital platform, the Guide aggregates more than 1,100 vineyards across England and Wales into a

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Vinitaly 2026: Wine Tourism and Market Diversification as Strategic Growth Engines for Italian WineVinitaly 2026: Wine Tourism and Market Diversification as Strategic Growth Engines for Italian Wine

At the opening of the 58th edition of Vinitaly in Verona, a clear strategic narrative emerged: the future growth of the Italian wine sector will be driven not solely by export expansion, but increasingly by wine tourism development and the diversification of international markets. Italy’s Minister of Foreign Affairs, Antonio Tajani, emphasized: “Wine is the

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Vinitaly 2026 Signals a New Era: How Wine Tourism Is Redefining the Global Wine Industry

In Verona this spring, the mood is shifting. At Vinitaly 2026, taking place April 14–17, 2026, the global wine community will once again gather to taste, negotiate, and forecast. Yet this year, something fundamental has changed. The conversation is no longer centred solely on vintages, pricing, or export markets. Instead, it is about people, place,

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