Wine Marketing

Old World Wines Gaining Share Across US On-Premise

CGA by NIQ’s latest On-Premise Measurement Research explores the share of total wine, with a focus on domestic white and red wine categories across the US, to highlight the opportunities for suppliers as old-world wines continue to gain share. Using insights from the latest 52-week period of CGA’s OPM data to 12/31/2022, it is apparent […]

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The Think Tank on Talent in Wine Tourism – Part I

The Think Tank on Talent in Wine Tourism took place March 23 and 24 2023, ahead of the 7th UNWTO World Conference on Wine Tourism, November 2023 in La Rioja, Spain. The overall objective was to address the current situation of wine tourism training at the international level and to identify the specific training needs

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New Index “WB Stock Index (WBIX)” Tracks Performance of Public Wine Companies

A new tool rooted in publicly traded wine companies and offering insights into the health of the wine sector has launched on winebusiness.com. The WB Stock Index (WBIX) is a composite metric representing a portfolio of 13 publicly traded wine companies, weighted by each company’s annual wine revenue. The index reflects the daily percentage change

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Winelikes and Balzac Communications partner to launch social networking app

The new social networking app “Winelikes” will be released as a beta version in a few weeks, connecting wine drinkers, wineries, bars and restaurants.  The new app is designed to grow consumers’ wine knowledge, wine palates and help them share experiences along the way. The app will allow you to generate a taste profile that will

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Women for WineSense Host “Connect Symposium”

This Thursday, February 9, 2023 between 4:00 – 6:00 p.m, the Napa/Sonoma chapter of Women for WineSense will host a “Connect Symposium” at Charles Krug Winery [with online members-only additional livestream.] The event will include attendees from wineries, vineyards, and other industry members.  The reception will be followed by a presentation featuring proprietary consumer research

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Invivo Air – the world’s first winery airline embarks on its inaugural flight

New Zealand wine producer Invivo took to the skies on January 31st for its first official flight. Traveling from Auckland to Queenstown, 30 guests enjoyed a unique wine tasting at 18,000 ft, a vineyard tour, winemakers’ dinner and an overnight stay at the five-star Hilton Queenstown Resort & Spa. Over 16 Invivo wines were sampled

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South Africa Wine Exports Fall in 2022

According to recent data released by Wines of South Africa (WoSA), export volumes dropped 5% year-on-year to 368.8 million litres of wine. Sales by value declined 2.9% to ZAR9.9bn (US$577m). WoSA advised that this was due to adverse weather and supply-chain disruption. “The recovery of exports was hampered in 2022 by various factors out of

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Rioja to host the 2023 World’s Best Vineyards

“The World’s Best Vineyards” list is back in 2023 and will be hosted by Rioja, Spain.  Showcasing the best of wine tourism across the globe, the annual “World’s Best Vineyards” list will be revealed at a special live event in July. As well as its celebrated wineries, charming towns and quaint villages, Rioja is home

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2023 Concours Mondial de Bruxelles [Rosé Wine Session] Montpellier

I’m thrilled to be participating in as a judge in the upcoming Concours Mondial de Bruxelles [Rosé Wine Session] in Montpellier, France! In 2022, over 1,200 wines from 23 countries were entered in the rosé-only session designed for still, sparkling, semi-sparkling and fortified rosé wines. I’m looking forward to this year’s entries! Pays d’Oc is

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New Report: What percentage of Americans drink alcohol?

Here is the short answer… The percentage of US adults [18 years and older] who drink alcohol averaged 63% over the last two years, whereas 36% described themselves as “total abstainers.” The drinking rate ticks up to 65% when narrowed to adults of legal drinking age, which is 21 and older nationwide. Since 1939, Gallup

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